social media edmonton strategist and consultant

Social Media Marketing & Consulting

I help businesses not suck at social media marketing

In 2017, Social media was rated as the 2nd most difficult tactic to execute in a digital marketing strategy.

Not exactly sure what you need? Contact me.

Streamline your social media marketing process.
Grab your free Social Media Resources Guide.

Social media is no longer optional.

I know how frustrating social media can feel, I hear it every day:

  • Scrambling to find content to post
  • Unsure of what social networks to use and what audience to focus on
  • Investing in Facebook ads but seeing no return
  • Overwhelmed with trying to keep up with the constant changes in digital marketing
  • Unclear of what metrics matter and how to measure success

Does any of that sound familiar? You only have so many hours in a workday, there needs to be proven results from your investment of not only money but time spent on social media for your business or personal brand.

Ready to find out more?

Let's work together to grab new leads, reach your target audience and get the attention your business deserves.

EDMONTON SOCIAL MEDIA CONSULTANT, TRAINER & SPEAKER

I help businesses like yours grow with strategic social media marketing.

beverley theresa edmonton

Hi, I'm Beverley Theresa! I'm a Social Media Strategist from Edmonton, Alberta. I totally understand your confusion and overwhelm that social media marketing can trigger. Having a solid understanding of how to use social media marketing, regardless of your business size, will make you not only comfortable and confident when it comes to running your accounts, but most importantly you'll see those online fans turn into real-life customers.

I've worked with all sizes of companies, from solopreneurs to national businesses, I  will help you step up your social media marketing game, whether you're just starting out or are looking to update your strategy and tactics.

Join my happy clients:

university of alberta social media marketing
rogers communication social media
cushman and wakefield social media strategy
government of alberta logo

What's New in Social Media Marketing

creating content your audience wants

Don’t pretend to “know” what your audience wants, listen for it

July 2, 2018

(INFOGRAPHIC) There are a lot of layers beyond just social media that help you to converse better with your customers and to be a part of their conversations.

Read More

Facebook organic reach isn’t dead, you just need to stop posting crappy content

June 12, 2018

When I read blog posts that lead with “Organic Reach is Dead” but then list ways on how to improve your posts to get organic reach, I’m like… WTF. If you say organic reach is dead, why the are you giving tips on how to improve your organic reach!?

Read More

Gaps in the Strategy: Where are Your Advertising Efforts Failing?

June 5, 2018

Once you’ve improved your marketing campaign, it’s essential never to be complacent. Don’t sleep!

Read More

5 Branding Trends You Should Know Before Even Starting Your Business

May 27, 2018

Branding improves recognition of a business and enhances the value of a business that makes it easy to acquire customers’ attention. Since it represents the ideas and mission of the company now and for years to come, brand your biz with caution!

Read More

How to Successfully Target Ads on Facebook… Like Russia.

May 10, 2018

Low CPC, creative use of Facebook Pages and Groups… These are tactics the IRA used in promoting their political agenda. See a small sample of the 3,500 ads, targeting that was used and how they achieved using social media marketing to reach millions of Americans.

Read More

5 Chrome Extensions to Make Social Media Management Easier

May 9, 2018

Managing your social media accounts can be time-consuming, and the last thing you want is for it to be difficult and frustrating when it comes to curating content. You’re a busy person so here’s a list of my top five favorite Chrome extensions to help make your social media management easier.

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How can I help your business grow?

There are so many opportunities in social media for your company. Are you taking advantage of them correctly?

Word On the Street

theresa baretta business systems workflow coach
Working with Beverley has been an amazing experience, she provided guidance and intelligence in blind spots that I had. 

- Theresa Baretta, LoopLink Consulting

laura tailleur eedc

Beverley Theresa came in and executed what we needed strategically and grew our engagement and reach for the event exponentially. 

- Laura Tailleur, Event Planning Committee, Edmonton Down Syndrome Society

She lives and breathes this world, and approaches it with a very experienced and practical approach that created a lot of “a-ha” moments.

- Arden Tse, Venture Mentoring Service, University of Alberta

chris proctor edmonton real estate

Beverley is the authority on social media marketing in #YEG. She is extremely knowledgeable and is fun to work with.

- Chris Proctor, Award Winning Realtor

Sassy, Fun and Informative

Consistently crowned "Crowd Favorite" at conferences. Actional takeaways presented in a relatable way with real life examples.