social media edmonton strategist and consultant

Social Media Marketing & Consulting

I help businesses not suck at social media marketing

In 2017, Social media was rated as the 2nd most difficult tactic to execute in a digital marketing strategy.

Not exactly sure what you need? Contact me.

Streamline your social media marketing process.
Grab your free Social Media Resources Guide.

Social media is no longer optional.

I know how frustrating social media can feel, I hear it every day:

  • Scrambling to find content to post
  • Unsure of what social networks to use and what audience to focus on
  • Investing in Facebook ads but seeing no return
  • Overwhelmed with trying to keep up with the constant changes in digital marketing
  • Unclear of what metrics matter and how to measure success

Does any of that sound familiar? You only have so many hours in a workday, there needs to be proven results from your investment of not only money but time spent on social media for your business or personal brand.

Ready to find out more?

Let's work together to grab new leads, reach your target audience and get the attention your business deserves.


I help businesses like yours grow with strategic social media marketing.

beverley theresa edmonton

Hi, I'm Beverley Theresa! I'm a Social Media Strategist from Edmonton, Alberta. I totally understand your confusion and overwhelm that social media marketing can trigger. Having a solid understanding of how to use social media marketing, regardless of your business size, will make you not only comfortable and confident when it comes to running your accounts, but most importantly you'll see those online fans turn into real-life customers.

I've worked with all sizes of companies, from solopreneurs to national businesses, I  will help you step up your social media marketing game, whether you're just starting out or are looking to update your strategy and tactics.

Join my happy clients:

university of alberta social media marketing
rogers communication social media
cushman and wakefield social media strategy
government of alberta logo

What's New in Social Media Marketing

Creative Event Marketing Tips & Ideas

March 16, 2018

Event marketing isn’t as straightforward as it may seem. Having a plan and being creative with what that plan includes is a huge leap towards having a successful event. Online Resources for Event Marketing There are many online resources that can help guide you through the marketing planning process. And you definitely need one. Too …

Creative Event Marketing Tips & IdeasRead More »

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Canadian Digital Marketing Conferences to Attend in 2018

March 2, 2018

A handy list of social media and digital marketing conferences and summits happening in Canada in 2018. Which ones will you be attending?

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Combat the Block – How Content Marketers Overcome Writer’s Block and Write Faster

February 9, 2018

The reality is that even some of the most successful, high profile marketers find themselves facing writer’s block with some degree of regularity. In its worst forms, “creative constipation” can result in lousy, boring blog content – or maybe no content at all.

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2018 Instagram API Changes Will Murder Influencers

February 5, 2018

Instagram announced at the end of January that they’d be making some API changes this year. Like, MAJOR API changes. Read more to see how they’ll affect you.

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Make Your Mark in the Contracting Industry with a Solid Web Strategy

February 1, 2018

Regular social media posting combines with consumer interaction for content marketing and customer service boosts. And tracking comments on social media and reviews on the internet (claim your Google My Business page!) helps you manage reputation — essential for trust building.

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The Click & Bounce: Content Marketing & The Importance of Mobile

January 15, 2018

A website’s content doesn’t render readable on our phones so we hit back and forget about wanting to read your content. Or the video is 8 minutes long and we know we’re going to fall asleep because the logo bumper reel was at the beginning of your video and took up more than 5 seconds.

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How can I help your business grow?

There are so many opportunities in social media for your company. Are you taking advantage of them correctly?

Word On the Street

theresa baretta business systems workflow coach
Working with Beverley has been an amazing experience, she provided guidance and intelligence in blind spots that I had. 

- Theresa Baretta, LoopLink Consulting

laura tailleur eedc

Beverley Theresa came in and executed what we needed strategically and grew our engagement and reach for the event exponentially. 

- Laura Tailleur, Event Planning Committee, Edmonton Down Syndrome Society

She lives and breathes this world, and approaches it with a very experienced and practical approach that created a lot of “a-ha” moments.

- Arden Tse, Venture Mentoring Service, University of Alberta

chris proctor edmonton real estate

Beverley is the authority on social media marketing in #YEG. She is extremely knowledgeable and is fun to work with.

- Chris Proctor, Award Winning Realtor

Sassy, Fun and Informative

Consistently crowned "Crowd Favorite" at conferences. Actional takeaways presented in a relatable way with real life examples.