SOCIAL MEDIA NEWS, STRATEGIES & TACTICS

Learn Social Media Marketing

Every social media marketing professional likes to tell you how to do things because they're best practice and proven to work in the past. I know from experience that "best practices" and proven past strategies and tactics don't necessarily work for ALL businesses. So, when you're reading through my blog, keep in mind that these are just RECOMMENDATIONS, what works for the majority of businesses, might not work for yours. (If you want some tips how to customize something for your business, just shoot me an email.)

Don't be afraid to test things out and try new strategies. Just remember to check your analytics on a regular basis to ensure what you're doing is working and you're achieving the results that are important to your bottom line.

Need help? Holla at cha' girl!

future proof business

Easy Ways To Future-Proof Your Business

As a business owner, you need to think carefully about your company’s future each and every day. While this doesn’t necessarily mean you should be putting plans in place for your next 20 product launches all at once, you need to be operating with the future in mind at all times.

social media trends 2021

Do Not Ignore These Social Media Trends for 2021

From updating their algorithms and introducing new features, social media platforms are constantly undergoing an evolution. Due to the COVID-19 pandemic, many businesses have recognized social media as an ultimate tool for enhancing relationships between brands and their audiences.

social media ad campaigns

How to Turn Your Social Media Ad Campaign Around

Running a social media campaign is a lot of work but if it’s not working for you, you need to come up with a new strategy.

seo and social media

How social media can help your SEO results

Social media is often used to improve SEO efforts. Even though it doesn’t directly influence your ranking, it’s an essential part of every serious digital marketing campaign. In essence, social media can help your SEO results by increasing your website visibility and organic traffic. Meanwhile, it gives your content greater exposure and sends signals to …

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digital presence

Why You Should Care About Your Digital Presence

For traditional businesses, it can be difficult to see the value in a digital presence, but in the modern world, a presence online is essential to every business.

customer service loyalty

Tips To Give Back To Your Customers

Being able to give back to your customers can be a joyful experience, especially for those customers who’ve been loyal to your business from the beginning. With that being said, here are some tips to give back to your customers this year going forward.

geographic location targeting

How to Target a Specific Geographic Market

When you’re running a business, it’s important to make sure that you are appropriately targeting your market. In many cases that means making sure that people in your area are seeing your ads and that you are getting conversions through that marketing.

expertise side income

Turning Expertise Into Side Income

If you’ve got years of experience in a hobby or educational field, then you’ll have information and knowledge that other people want or need.

building a unique website

Building a Unique Website

Making a super unique website is much harder than it used to be, but it is still possible. Let’s talk about some key tips that will help you to build a unique website, giving you the chance to get started on improving this side of your business for the future.