SOCIAL MEDIA NEWS, STRATEGIES & TACTICS

Learn Social Media Marketing

Every social media marketing professional likes to tell you how to do things because they're best practice and proven to work in the past. I know from experience that "best practices" and proven past strategies and tactics don't necessarily work for ALL businesses. So, when you're reading through my blog, keep in mind that these are just RECOMMENDATIONS, what works for the majority of businesses, might not work for yours. (If you want some tips how to customize something for your business, just shoot me an email.)

Don't be afraid to test things out and try new strategies. Just remember to check your analytics on a regular basis to ensure what you're doing is working and you're achieving the results that are important to your bottom line.

Need help? Holla at cha' girl!

seo and social media

How social media can help your SEO results

Social media is often used to improve SEO efforts. Even though it doesn’t directly influence your ranking, it’s an essential part of every serious digital marketing campaign. In essence, social media can help your SEO results by increasing your website visibility and organic traffic. Meanwhile, it gives your content greater exposure and sends signals to […]

digital presence

Why You Should Care About Your Digital Presence

For traditional businesses, it can be difficult to see the value in a digital presence, but in the modern world, a presence online is essential to every business.

customer service loyalty

Tips To Give Back To Your Customers

Being able to give back to your customers can be a joyful experience, especially for those customers who’ve been loyal to your business from the beginning. With that being said, here are some tips to give back to your customers this year going forward.

geographic location targeting

How to Target a Specific Geographic Market

When you’re running a business, it’s important to make sure that you are appropriately targeting your market. In many cases that means making sure that people in your area are seeing your ads and that you are getting conversions through that marketing.

expertise side income

Turning Expertise Into Side Income

If you’ve got years of experience in a hobby or educational field, then you’ll have information and knowledge that other people want or need.

building a unique website

Building a Unique Website

Making a super unique website is much harder than it used to be, but it is still possible. Let’s talk about some key tips that will help you to build a unique website, giving you the chance to get started on improving this side of your business for the future.

ecommerce trust social proof

Adding Trust To Your Online Store’s Messaging

We don’t live in the early 2000s anymore, where a lot of customers were skeptical about even the idea of buying something online and eBay could feel like the wild west. Most people are used to e-commerce by now but even the most internet-savvy will still have a degree of skepticism when they reach a new store for the first time.

more entertaining blog posts

How to Make Your Blog Posts Less Boring

It can get easy to get stuck in patterns of writing that can be boring to write and to read, I know. By “shaking things up”, you can make your blog posts more entertaining to read and bring in new readers.

marketing excel templates

Excel Templates To Make Marketing Easier

Undoubtedly, Excel is a powerful tool. It’s no coincidence it is widely used across several industries and fields. However, nowhere are Excel templates more beneficial than in the highly volatile world of marketing.