Generate leads.
Get customers.
Create credibility.
Become an industry leader.
Let's face it, success on social media doesn't come by accident... Unless you accidentally created "viral content" that exploded your bank account... But chances are, that hasn't happened for your business.
What does it actually mean to actually use social media strategically?
It means only publishing quality content that promotes your business goals.
It means only using social media to interact with your audience and not wasting time looking at memes.
It means understanding that social media can be used to speak directly to your audience.
It means a lot more, but what are you doing right now for your business' social media?
Social media should never be the "end all, be all" when it comes to marketing your company, but that doesn't mean it can't drive more than just brand awareness.
Think about it, social media is the mouthpiece to your business. On a daily basis people use social media for an average of two hours and 22 minutes (Global Web Index). Are you reaching your target market within that time frame?
Look, I hate repeating myself, but getting Likes, Retweets and Comments on your company's posts don't mean anything unless they're tied back to metrics that matter.
Is your audience hyped to hear from you on social media? Do they look forward to your posts or do they sigh and scroll by when they see your content?
What reason are you giving them to follow you? What do THEY get out of it?
There are a lot of questions and strategies to unpack and that's what we'll do when we work together.
Whether it's for only an hour or on a consistent monthly basis, I'll show you how to drive business growth with social media marketing...
“Beverley was very patient with my questions and even met me on a weekend. Only after one day of her helping me set up the ads, I've already gotten two good quality leads.”
– Jason En, Mortgage Broker, Mortgage Alliance
"Beverley knows her stuff and her stuff is Social Media Marketing! I went to Beverley for advice on juggling two personal brands. She had insightful advice for me that I am putting into action. She’s willing to work with your budget and she won’t waste your time!"
– Tammy Lee, Artist & Senior Web Developer
"I hired Beverley for both content marketing & social media consulting. She is highly knowledgeable about both topics and explains what her plan/strategy is to my clients in a manner that they understand and feel that they are not being spoken down to. I highly recommend working with Beverley for both her content marketing & social media consulting services."
– Ameet Khabra, President, AKMI
Your Fave Social Media Consultant
Work with me if you want to streamline your social media and use it strategically. Those cat memes you're posting might get you engagement, but are they actually pushing you to reach your business goals? I don't sugar coat, I'll tell you how to reach your business marketing goals with social media, show you how to do it or do it for you. I've worked with all sizes of B2B and B2C businesses, from startups to national companies, in a variety of industries and started the social media department at a digital marketing agency.
If you want fluffy feedback and not actionable advice, don't work with me. If you can't handle a little bit of swearing, don't work with me. If you're ready to get serious about using digital marketing to grow your business, reach out and let's chat.
I will keep you accountable and arm you with the knowledge to ensure you're on the path to managing your own social media accounts strategically and successfully.
“Had a session with Beverley and left with a lot of takeaways that I wouldn't have found on my own. Each project needs a different approach and she had all the insights that I needed! She'll give you the hard honest truth in what you need to change to succeed. Every business owner who wants to make money needs to listen to this lady.”
– Dennis Martin, Marketing Director, Conlim Group
“Beverley is certainly an expert in her field. Not only does she provide great large-scale ideas on how to improve your digital marketing, but also provides the little tips and tricks to get it done in a way that saves time and money, which is all something we want a little bit more of.”
– Jerad Cox, Edmonton REALTOR
