Learn Social Media Marketing
Every social media marketing professional likes to tell you how to do things because they're best practice and proven to work in the past. I know from experience that "best practices" and proven past strategies and tactics don't necessarily work for ALL businesses. So, when you're reading through my blog, keep in mind that these are just RECOMMENDATIONS, what works for the majority of businesses, might not work for yours. (If you want some tips how to customize something for your business, just shoot me an email.)
Don't be afraid to test things out and try new strategies. Just remember to check your analytics on a regular basis to ensure what you're doing is working and you're achieving the results that are important to your bottom line.
Need help? Holla at cha' girl!
How to Build a Positive Reputation for Your Company Online
If you own or manage a small business, then you know how important it is to build a positive reputation.
Managing your business and marketing during this weird time
Last week I had a chance to participate in the Co. Lab’s Hypothesis webinar series. We had an honest chat about how we’re each handling the COVID-19 weirdness and answered questions from viewers on how to market themselves at a time like this.
5 Work From Home Tools You Didn’t Know You Needed
As someone who has been working from home for the past 3-4 years (I love it!), I decided to share some recommended tools you may not be using but should consider!
Review: MavSocial Social Media Management Tool
I first heard about MavSocial when I was looking for a new social media management tool. It has some small quirks that can be considered a deal breaker, but I feel like it does have a lot of potential to (someday) be a great replacement for Agorapulse, Hootsuite or Sprout Social.
How to use social media… In Ontario!
At the end of March I’m off to Brantford, Ontario to host “Kick It Up on Social”. What is it? It’s a three hour social media workshop hosted by the City of Brantford’s Business Resource Centre (BRC).
Running out of content ideas? Try these!
Thinking of content, whether it’s for your blog or social media posts, can be a pain. Have you ever just stared at your computer screen, ready to pull your hair out because you can’t think of what to post next?
Top reasons you’re losing social media followers
When starting your business I bet you never thought that losing social media followers would be something you worry about. While losing a few followers from time to time isn’t necessarily a cause for alarm, the constant loss of followers is.
