SOCIAL MEDIA NEWS, STRATEGIES & TACTICS

Learn Social Media Marketing

Every social media marketing professional likes to tell you how to do things because they're best practice and proven to work in the past. I know from experience that "best practices" and proven past strategies and tactics don't necessarily work for ALL businesses. So, when you're reading through my blog, keep in mind that these are just RECOMMENDATIONS, what works for the majority of businesses, might not work for yours. (If you want some tips how to customize something for your business, just shoot me an email.)

Don't be afraid to test things out and try new strategies. Just remember to check your analytics on a regular basis to ensure what you're doing is working and you're achieving the results that are important to your bottom line.

Need help? Holla at cha' girl!

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Instagram Hacks with Daniel Hill

I chat with Daniel Hill from The Instagram Stories Podcast. It’s always refreshing and super exciting to find someone who’s willing to test boundaries.

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How to Make Content That Engages

The internet has made it vital for businesses to develop their own strategies to connect with their customers, whether locally or internationally. So while business owners and global marketers now have more to do, the internet also provides them with the tools needed to reach wider audiences. 

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10 Holiday Gifts for Social Media Lovers

What are you going to buy that social media obsessed nerd in your life this holiday season? Here are 10 ideas ranging from cheap to you better be rich.

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I’m on Makin’ the Bacon!

We talked common misconceptions businesses have on social media, the difference between social media for personal use and business use, what a successful social media strategy involves and so much more!

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Is Social Media Engagement Really Impacted by Word Count?

Keep in mind that after studying hundreds of different studies, these are the lengths of content found to best drive engagement and not the character limit imposed by the platforms.

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Data Privacy and Security on Social Media

Your personal data is being sold and is worth way more to the loyalty card company than any fucking coffee machine.

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4 Ways Ethical Advertising Practices Affect Your Business

To avoid a disastrous scenario, it’s best to follow a set of ethical advertising practices so that you can attract the traffic of the target audience you want instead of alienating or offending them.

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6 Features to a Killer Social Strategy

You need to come up with an awesome social media strategy to ensure that you’re doing social media marketing right. (There’s no point in doing FB or Insta badly — you’ll just be talking to thin air. And thin air won’t buy your products).

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Don’t pretend to “know” what your audience wants, listen for it

(INFOGRAPHIC) There are a lot of layers beyond just social media that help you to converse better with your customers and to be a part of their conversations.