SOCIAL MEDIA NEWS, STRATEGIES & TACTICS

Learn Social Media Marketing

Every social media marketing professional likes to tell you how to do things because they're best practice and proven to work in the past. I know from experience that "best practices" and proven past strategies and tactics don't necessarily work for ALL businesses. So, when you're reading through my blog, keep in mind that these are just RECOMMENDATIONS, what works for the majority of businesses, might not work for yours. (If you want some tips how to customize something for your business, just shoot me an email.)

Don't be afraid to test things out and try new strategies. Just remember to check your analytics on a regular basis to ensure what you're doing is working and you're achieving the results that are important to your bottom line.

Need help? Holla at cha' girl!

engagement on social media infographic

Best Practices to Increase Social Media Engagement

Take into consideration character count, hashtags, emojis and message type when publishing your next post. (Infographic inside!)

social media for realtors

Realtors of Edmonton Summit – Social Media Marketing

I’m excited as they’ve asked me back to speak at the Real Estate Summit Conference & Tradeshow happening on September 19th at Fantasyland Hotel in Edmonton!

lessons learned in marketing podcast featuring social media strategist from edmonton

Sharing Lessons Learned in Social Media Marketing

In episode 32, we talk about what businesses are struggling with when it comes to social media marketing, the time investment and more.

review of planable social media marketing automation tool

Planable Review: Improving your social media planning and approval process

Read my review of Planable and grab an exclusive Planable coupon code for 2 months free when you sign up with their premium plan. This post is NOT sponsored by Planable!

what to do when facebook won't let you customize links

Getting Around the Pesky Facebook Link Preview Change

Pages are no longer able to edit the meta data of links being posted. Don’t you feel like you’re witnessing history?

how-to-check-your-backlinks

Importance of Checking Your Backlinks

I had never heard of that term, “disavow a link”, but I quickly Googled wtf it was and then was like “Yeah! I totally should!” and pretended like I knew what she was talking about (shhhh!).

social media stats

Social Media Stats You Need to Know For 2017

[Infographic inside] When you’re crafting your strategy and plan moving forward, take a look at these 32 stats, they should help make choosing a platform, creating content and marketing your business much easier.

cbc radio viral videos

My Interview on CBC Radio One Edmonton AM

I was invited by CBC Radio One Edmonton AM to chat about the incident on social media and to discuss how and why videos go viral on social media.

social media for beginners

4 Tips for Getting Started on Social Media Marketing

Some businesses can simply Google “How to social media”, follow a free instructional blog post and pray that their content will lead to sales. But, in the end, is the time and effort being dumped into a strategy-less social media launch “free”?